“Your Attention Please”: The Controversy of Effectiveness of Sexualizing Women’s Bodies for Breast Cancer Awareness
Super Bowl commercials are known for their boldness, humor, and occasional controversy. This year, Novartis, a global pharmaceutical company, took an unexpected approach with their ad “Your Attention Please.” Featuring Hailee Steinfeld and Wanda Sykes, a breast cancer survivor, the commercial aims to raise awareness about breast cancer screenings. The ad cleverly plays on society’s […]
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